Allard PPC, Inc.
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Overview
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Our “Smarketing” expertise is inclusive of Inbound Marketing (a HubSpot Partner, Social Media channels, Mobile, Customer Relations Management) and the latest tools that permit deep campaign metrics for quantifiable return on investment (ROI) And return on objectives (ROO.) With our sister company VRA Group, we provide the consumer/end-user with content and product they actively seek, minimizing waste, time and outlay.
Allard's home office is based at the location where its founder Ross Allard started a ‘grass roots’ water shed project in 2005 to help address the numerous issues related to a severe Red Tide outbreak. With his neighbors, they implemented fertilizer reduction using native plantings that helped to draw marine life and wading birds back to the area. Ross was approached by Sarasota County to help present the project with other N.E.S.T team members for the 2006 All American Cities Awards AACA in Los Angeles, California. The Sarasota County TEAM won!
Ross Allard proves that a home office can be just as green as or greener than traditional office spaces. Earning recertification in August 2013 by maintaining core environmental program standards, Allard has gone beyond to reduce his environmental impacts. Here are a few ways he has made his business even more green; Ross has a white roof with R30 attic insulation, an eMonitor from Green Business Partner Building Performance Advisors (formerly Dwell Green), low E dual pane skylights, solar shield film on office windows, Energy Star appliances, an air quality monitoring station, plants that reduce pollutants and CO2 levels, LED and low-energy consumption bulbs, and low VOC paint. Skype and Webinars are used for many meetings; traveling only when needed. Allard specializes in “Smarketing Solutions for Business, Community and Planet.” He specializes in social marketing, eco programs, promotional products and philanthropic marketing.
Allard PPC, Inc, became a Sarasota County Green Business Partner in 2010. The Green Business Partnership (GBP) encourages environmental stewardship in the commercial sector, and recognizes businesses that make an extra effort to operate in an environmentally responsible manner. This collaborative effort includes businesses, business organizations and local governments. The GBP was initiated through a grant awarded by the Florida Department of Environmental Protection to Sarasota County. For more information about the Green Business Partnership visit: www.scgov.net/greenbusiness
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